The problems facing the Ladbrokes, United Kingdom Bookmaker concerning its digital division shows how hard is it to correctly manage and profit from internet betting at the moment.
This last Thursday, the company has announced that it has fired the director of its digital division, Richard Ames following the tremendous decrease in digital profits of the first half of this year.
The company has suffered a fifty percent decrease in the digital profits as it reached fifteen million British pounds after having 30 million British pounds for the same period of last year.
These days, the amount of wagering and gambling that are being done and carried out through the internet is only increasing. It even surpassed the traditional betting shops.
This is why the existence of Ladbrokes in this market totally depends on its digital operations of its digital division. The firing of Mr. Ames came following his failure to develop internet technology solutions in house after the company has spent almost fifty million British pounds.
Before axing Mr. Ames, the company has approached a number of internet gambling companies to talk about possible deals or takeovers in order to salvage its digital division. The list of companies included 888, Betdaq and Sportingbet