Bwin’s NJ PartyPoker Ramps up with Ads, Promotions and Tournaments

Borgata Hotel Casino’s web-partner, Bwin.Party Entertainment-NJ, is not losing time in setting off marketing campaigns to bring its virtual poker rooms to the top of New Jersey’s Internet gambling arena. Aside from the ad blitz carried out in New York City, the Igaming firm is offering a host of promotional bonuses and tournaments to poker aficionados playing online in NJ.

PokerScout reported that nj.partypoker had a peak of 295 players on the day the site became available in the Garden State. It came close at the heels of Caesars’ WSOP.com site, which peaked with 300 users within a 24-hour period.

Bwin.Party has come out with the promotional tournament “New Jersey’s Next Poker Millionaire”. It gives NJ PartyPoker players a chance to win a seat in the World Poker Tournament (WPT) live events slated to take place in Borgata Casino on February 01, 2014. An additional playing prize package, comprising hotel and VIP hospitality accommodation for two persons, including breakfast, Wi-Fi and related taxes, will go to the tournament winners.

NJ PartyPoker is also holding the “WPT Steps Challenge”, which is a series of Sit & Go 6-level tournaments that runs 24/7, as away to give players the option of playing online at the time deemed most suitable for them. By starting with as little as 10 points and finishing at the position required by the tournament level, a competing player can move on to the next stage and closer to the chance of winning a WPT prize package.

Another poker tournament, so far touted as the largest featured offer among the newly licensed NJ online poker sites is PartyPoker’s traditional “Sunday Majors”, which has a guaranteed prize pool of $50,000.